Google Updates Play Store Policy, No More Intrusive Advertising

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  • 01 Aug 2012
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  • If you’re an Android user, you’re probably bothered by the intrusive advertising that tends to pop up all over the OS/apps/games. Well, Google is taking measures to ease your pain and they’ve just announced some updates to their developer program policy. These include changes in policy like the clarification of payment policy regarding subscription billing.

    Google is also restricting the use of names and icons that may confuse the users with their similarity to system apps. Also, the search engine giant will provide more detail on the kinds of dangerous products that are not allowed on Google Play. An example are the apps that disclose personal information without authorization. The big G also announced the addition of a new section that addresses the ad behavior in apps. Ads in the app are supposed to follow the same rules as the app itself.

    It’s important an ad won’t negatively affect the experience of the user or consumer by deceiving them or creating disruptive behavior like obstructing access to apps. Basically, all the rules of Adsense have moved to in app ads now. This new change means that the Airpush style of advertising is now banned (picture above).

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    SOURCE: Android Police
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